About

White Picket Fence

Building pathways to home ownership across Australia

Our Story

White Picket Fence is redefining the path to homeownership in Australia. We believe in a future where homeownership is within reach for more Australians. Established in 2021, we’ve grown from a bold idea into a national group that’s reshaping access to property – through strategic leadership, vision, and a deep understanding of the market. 

We bring together finance, construction, property support and legal services under one connected group. Each brand operates with independence and deep expertise in its field, while being supported by a shared mission, strategic direction, and infrastructure. 

Together, our group has helped hundreds of Australians step into their own homes, many for the first time through innovative pathways that traditional models overlook. White Picket Fence exists not to do it all, but to guide, shape, and strengthen the ecosystem that makes it all possible. 

STRATEGY & PURPOSE

White Picket Fence exists to lead a new way forward in homeownership, by enabling the businesses and solutions that make it achievable, sustainable, and scalable. 

We recognise and understand the growing challenges Australians face when trying to enter the property market. Deposits are higher, lending is stricter, and the process is more complex than ever.

Our group addresses these challenges head-on with the customer-first model that’s smarter, faster, and more supportive.

Our Focus

Real Impact
We're expand access to homeownership meaningfully through pathways that help everyday Australians step into homes.

Scalable Growth
With operational frameworks and shared infrastructure in place, we’re actively expanding our national footprint. 

Alignment
We invest in businesses and people that share our belief in doing things differently. 

How it Works

Our model is designed to simplify the journey to homeownership, guiding clients from initial enquiry to move-in through an integrated group of specialist businesses across finance, property support, construction and legal services. 

Why invest in white picket fence

A Scalable, Purpose-Driven Model

White Picket Fence is uniquely positioned at the intersection of finance, construction, property support and legal services, delivering a vertically integrated solution to one of Australia’s most pressing challenges: homeownership accessibility. Our model is designed for growth, underpinned by operational efficiency, strategic partnerships, and aligned businesses working together across the value chain.

Strong Market Demand, Real Social Impact

Rising property barriers have created a growing segment of Australians shut out of the housing market. We’re solving this, not with theory, but with proven pathways. By enabling ownership through innovative finance and streamlined delivery, we meet a critical need while generating meaningful outcomes for everyday Australians and measurable value for investors.

Investing in the Future of Housing

With a customer-first approach, an expanding national footprint, and a commitment to doing things differently, White Picket Fence is redefining what it means to build in Australia. We are not just investing in homes, we are investing in better systems, smarter infrastructure, and the future of accessible housing.

Where We Operate

Strategically positioned to serve clients across Australia, with operations in Victoria, Queensland, and New South Wales. 

Our People

Our team of experienced professionals bring decades of combined experience and innovative thinking to deliver exceptional results and homeownership success.

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